Main Responsibilities:

 

Deliverables

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• Identify communication gaps and opportunities for company to increase brand awareness to a higher level and support the development of communication strategies including PR, media, digital and brand event.

• Identify needs and priorities on brand building actions.

• Being a gate-keeper to ensure brand consistency.

• Responsible for defining, managing and executing the media plan in collaboration with the local media agency.

• Brief and manage local media agencies based on the corporate defined media guidelines and communication/brand strategy.

• Develop PR & Communication strategy for media, press relations, public relations and digital marketing activities to achieve the desired brand outcome for each market.

• Plan, manage and monitor the yearly communication, PR & marketing budget.

• Execute print advertisement/advertorials and liaise with relevant agencies and advertisement teams to ensure appropriate positioning.

• Support digital marketing activities and actively seek new opportunities to promote the brand and increase awareness on different social media channels.

• Proof read articles and branding for various communication materials for all distribution channels

• Distribute executive messages, prepare presentations and internal memos, and conduct meetings to share information.

• Develop print materials and branding strategies for employee use.

• Establish an internal communications strategy in conjunction with Business Units.

• Ensure organizational initiatives and projects are successfully communicated to employees and stakeholders

• Plan, edit and write content for a variety of internal communications mediums, such as a staff intranet, monthly magazine or regular email bulletin including the layout of content

• Responsible for developing and maintaining good press and public relations to maximize PR coverage and brand exposures of the Tech’s brand across the UAE.

• Build and maintain relationships with media, PR agencies, bloggers and local influencers to increase PR coverage, brand and product awareness.

• Execute high quality press events when needed.

• Actively inform media and key influencers on all subjects relevant to Tech Group with regards to new product and campaign launches, exhibitions, and projects.

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Deliverables

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• Top of the mind recall

• Periodic press releases for new businesses/ projects.

• Management interviews to be conducted and drafted

• Group information to be shared with potential and existing clients regularly.

• Ensure that the marketing collateral is updated as per new information.

 

Education Required

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• Graduate in Communications and/ Marketing

Experience Required:

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• Minimum 5 years of experience in Marketing, PR and Communications UAE

 

Skill Set Required:

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• Strong interpersonal and communications skills.

• Strong relations in media publications and networks.

• Ability to take initiative.

• Strong copywriting skills.

• Attention to detail.

• Professional in approach.

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Send Email to: recruitment@techgroup.ae